Babar Khan Javed is the director of public affairs at Z2C Limited, a venture catalyst that provides seed funding and growth acceleration for startups in the conversion stack. He heads the group’s crisis communications, policy communications, and public affairs.

As a former investigative journalist with Profit magazine, CIO.com, Branding in Asia, and Campaign Asia, he has covered the Pakistan start-up ecosystem since 2013. As a subject matter expert in the T-Algorithm, his thought leadership has been featured in Business Insider, S&P Global Market Intelligence, TheStreet, TechRound, and NTD Business. He is accredited in public affairs by the Chartered Institute of Public Relations.