Atiya is the CEO and Chief Creative Officer of BDDO Pakistan. She has over 20 years of experience in the advertising industry working on an array of local and international brands. She is the first Pakistani to win the Glass Lion and the Cannes Lions 2023.
Atiya is also the first Pakistani woman to be selected for the Cannes Lions See it Be it program, D&AD’s Rare creative program, and also the Pitch Magazine’s 100 Superwomen list 2019. Her written work has also been featured in a film available on Netflix.